Boosting the managers' business savvy

Learn how to create great teamwork and win hearts and minds of your customers!

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WHERE & WHENDATESPRICE €EARLY BIRD PRICE €REGISTRATION
ONLINE

9:30 – 17:00 CET
Part 1: 4 Feb 2025
Part 2: 11 Feb 2025
Part 3: 18 Feb 2025
590

from
18 Jan 2025
490

until
17 Jan 2025 23:59 CET
Register now

If you want to hone your communication, time management, planning, prioritization, delegation, motivation, pricing and sales skills, then you have come to the right place.

This training is meant for managers from small and medium-sized businesses (SMBs), especially for the translation and localization services. Managers who want to develop a growth mindset and upgrade their business skills to successfully manage teams but also win new deals. With a little bit of theory and a lot of exercises, you will master immediately applicable skills necessary for the business side of your job.

NOTE: If you want a customized training just for your company online or on your premises, please contact us.


ABOUT THE TRAINING

To help you successfully manage the challenges ahead, we have developed a practical training that will provide you with the most useful approaches, techniques and best practices to enhance the business savvy of SMB managers. These are immediately applicable in your professional environment.

In many SMBs, middle managers are technically skilled if they are engineers, IT specialists, economists, mathematicians, etc. You start your career in your area of expertise, but as you move up to a management position, you hit the first hurdle. That’s when you realize how little you know about business in general, decision-making, working with people, planning, billing, sales, marketing and other aspects of business.

To successfully implement your company strategy and work with people, you definitely need soft skills such as leadership, business communication, teamwork, as well as business knowledge on pricing, cross- selling, marketing basics and so on, because you are often the main contact point for customers and suppliers in your company.

Technology is becoming more and more complex and changing from day to day, even from hour to hour. There is a lot of uncertainty and ambiguity in the business world. SMB managers often find themselves between a hammer and an anvil as customers, suppliers and team members come with new problems and challenges. And it is often the manager’s job to quickly sort out the burning issues.

In order to control all situations and keep a calm conscience, it is also necessary to strengthen one’s own business savvy.

WHO THIS TRAINING IS FOR

This training is beneficial basically for all managers in an SMB: project managers, production managers, vendor managers, technology experts, business developers and the like.

MODULES

The training consists of six modules, delivered in three sessions.
Each session will take place once a week, and lasts 7:30 hours including two short breaks and a lunch break in between:

In each module, you will receive a short theoretical framework and practical exercises. You will also be assigned practical exercises to work on between parts after each part.

You will receive a certificate of participation upon completion of all six modules.


The content of each module

    I. GOLDEN RULES AND TOOLS FOR EFFECTIVE COMMUNICATION

Because of the pandemic and the global turmoil in the business world, there have never been more teams working in in-house, virtual or hybrid environments. This has also brought with it many communication problems, which have become more multidirectional and multilayered than ever before. Misunderstandings, miscommunication, and tensions between team members have become common.

It is therefore crucial to organize communication methods effectively and to communicate clearly and transparently, without neglecting kindness and empathy. The winner is the one who communicates most clearly.

In this module, you will learn how to:

  • ▪ Establish innovative communication approaches for teams in in-house, virtual or hybrid environments
  • ▪ Express your observations, thoughts, and ideas in a clear, transparent, and friendly way
  • ▪ Eliminate interpretations that cause friction and delays in getting tasks done
  • ▪ Listen actively and not just for the sake of a polite answer
  • ▪ Read between the lines


    II. MASTERING EFFECTIVE PLANNING AND DECISION-MAKING

Projects and tasks are getting more complex, and their deadlines are getting shorter. Although there are many tools for managing projects and other related solutions, organizing time and priorities always depends on our own abilities. Such issues are most often faced by SMB managers who have no business or organizational background.

It is therefore necessary to have practical and quick solutions for time management, planning, goal-setting, prioritization and decision-making.

In this module, you will learn how to:

  • ▪ Manage your time and priorities effectively
  • ▪ Implement dynamic planning
  • ▪ Set goals that cover all aspects of your role
  • ▪ Make decisions quickly and efficiently
  • ▪ Plan, implement and report on organizational change easily


    III. BUILDING GOOD RELATIONSHIPS WITH COLLEAGUES, CUSTOMERS AND SUPPLIERS

Due to the nature of the business world, SMB managers are often under stress and can be misperceived by colleagues as bossy, nervous or “task-assigning machines”. It is often not clear who is responsible for certain tasks and who is to blame for certain mistakes. On the other hand, customers and suppliers expect superior service and are not interested in your pain points.

It is therefore crucial to build good relationships with everyone, because everyone needs to be satisfied and understood. Good relationships are of paramount importance for the long-term sustainability of a company.

In this module, you will learn how to:

  • ▪ Give and receive feedback effectively
  • ▪ How to approach different types of people with different world and work views effectively
  • ▪ Better understand the people you are interacting with
  • ▪ Apply the principles of responsibility, accountability, and ownership
  • ▪ Build relationships that will make your life easier too


    IV. EFFECTIVE TEAMWORK AND LEADERSHIP SKILLS

No project can be carried out and completed successfully without a team, which is the core unit of any company. Teamwork also means that teams are made up of many different people with different personalities, who differ in their agility and responsiveness.

Therefore, SMB managers need to balance teamwork and be good leaders and coaches, not technocrats. People need to be highly motivated, inspired, understood, and valued, while at the same time being kept as stress-free as possible. Understanding the values of team members is valuable, as values are the main driver of people’s actions and behavior.

In this module, you will learn how to:

  • ▪ Identify and capitalize on your own values
  • ▪ Identify and capitalize on the values of team members
  • ▪ Apply concrete methods to motivate people
  • ▪ Apply methods to make your team cohesive
  • ▪ Put your leadership skills into practice


    V. CREATING A GOOD COMPANY CULTURE AND DEALING WITH UNDESIRABLE BEHAVIOUR

You walk into some companies, and you feel the tension, the heavy atmosphere, nobody cares that you have entered the premises. You feel that there is a lack of team cohesion, even if it is the first time you are seeing them. You cannot imagine how the people who work there every day feel. The poor or even toxic culture in the company is almost immediately visible to outside observers, and employees find it difficult to cope with.

As an SMB manager, you have an important role to play in creating a good company culture. In addition, you have to deal with inappropriate behavior such as aggressiveness, anti-social behavior and employee vice from time to time, and resolve conflicts that may arise.

In this module, you will learn how to:

  • ▪ Identify and address elements of a poor company culture
  • ▪ Apply methods to develop a positive company culture
  • ▪ Identify and address inappropriate behavior in your company
  • ▪ Successfully manage and resolve conflict within the team
  • ▪ Influence the organizational climate


    VI. BASICS OF MARKETING, SALES AND VALUE PRICING

Sometimes companies miss the opportunity to sell their other services to existing customers just because no one understood the customer’s need. Sometimes you could have presented a new solution to the customer quickly, but you didn’t react in time.

As an SMB manager, you are often in contact with customers, so you are the first person who can also sell additional services or products, even if you are not the official sales representative. You can also provide the marketing department with valuable information about customer needs and problems. It is therefore essential that you know the essential elements of how your marketing functions, how to sell your solutions and other services of your company.

In this module, you will learn how to:

  • ▪ Identify the inadequate marketing elements of your business
  • ▪ Effectively cross-sell and upsell your services
  • ▪ Behave in meetings with clients
  • ▪ Apply basic sales concepts
  • ▪ Apply value pricing


WHAT YOU WILL KNOW AFTER THE TRAINING

You will know how to:

Successfully lead your motivated team

Effectively plan your time and organize your work

Make good decisions

Professionally communicate with all stakeholders

Actively participate in creating a good company culture

Sell your services or products, too

Effectively handle misbehavior and conflicts


WHO YOU WILL BECOME AFTER THE TRAINING

A manager who loves his job.

A manager with whom people love to work.

A successful communicator with your team, customers and suppliers.

Developer of a positive company culture.

Happier person who is proud of her/his own progress.

Satisfied person who takes pride in working at her/his company.


REGISTRATION AND PAYMENT

Please click here

to register for this training

Since the number of spots is limited, your spot cannot be guaranteed until payment for the training has been received.

Once we receive your registration, we will send you an invoice. This is on a first- come, first-served basis.

NOTE: If you would like a customized training just for your company, please contact us. Please read our Terms and Conditions as well as Client Satisfaction Guarantee.


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